Policy background1
Privacy policy
This privacy policy applies between you, the User of this Website and Alpha Exchange Ltd, the owner
and provider of this Website. Alpha Exchange Ltd takes the privacy of your information very
seriously. This privacy policy applies to our use of any and all Data collected by us or provided by
you in relation to your use of the Website. Please read this privacy policy carefully.
Definitions and interpretation
1.In this privacy policy, the following definitions are used:
collectively all information that you submit to
Alpha Exchange Ltd via the Website. This
definition incorporates, where applicable, the
definitions provided in the Data Protection Act
a small text file placed on your computer by this
Website when you visit certain parts of the
Website and/or when you use certain features of
the Website. Details of the cookies used by this
Website are set out in the clause below (Cookies);
Alpha Exchange Ltd, or us
Alpha Exchange Ltd, a company incorporated in
England and Wales with registered number
09831045 whose registered office is at 20-22
Wenlock Road, London, N1 7GU;
UK and EU Cookie Law
the Privacy and Electronic Communications (EC
Directive) Regulations 2003 as amended by the
Privacy and Electronic Communications (EC
Directive) (Amendment) Regulations 2011;
User or you
any third party that accesses the Website and is not
either (i) employed by Alpha Exchange Ltd and
acting in the course of their employment or (ii)
engaged as a consultant or otherwise providing
services to Alpha Exchange Ltd and accessing the
Website in connection with the provision of such
services; and
the website that you are currently using, http://
www.alpha-exchange.com, and any sub-domains
of this site unless expressly excluded by their own
terms and conditions.
2.In this privacy policy, unless the context requires a different interpretation:
a.the singular includes the plural and vice versa;
b.references to sub-clauses, clauses, schedules or appendices are to sub-clauses, clauses, schedules
or appendices of this privacy policy;
c.a reference to a person includes firms, companies, government entities, trusts and partnerships;
d."including" is understood to mean "including without limitation";
e.reference to any statutory provision includes any modification or amendment of it;
f.the headings and sub-headings do not form part of this privacy policy.
Scope of this privacy policy
3.This privacy policy applies only to the actions of Alpha Exchange Ltd and Users with respect to this
Website. It does not extend to any websites that can be accessed from this Website including, but
not limited to, any links we may provide to social media websites.
Data collected
4.We may collect the following Data, which includes personal Data, from you:
b.Job Title;
d.Contact Information such as email addresses and telephone numbers;
e.Research preferences, research reports, call rate per hour, career history, education history, job
f.in each case, in accordance with this privacy policy.
Our use of Data
5.For purposes of the Data Protection Act 1998, Alpha Exchange Ltd is the "data controller".
6.We will retain any Data you submit indefinitely.
7.Unless we are obliged or permitted by law to do so, and subject to any third party disclosures
specifically set out in this policy, your Data will not be disclosed to third parties. This includes our
affiliates and / or other companies within our group.
8.All personal Data is stored securely in accordance with the principles of the Data Protection Act
1998. For more details on security see the clause below (Security).
9.Any or all of the above Data may be required by us from time to time in order to provide you with
the best possible service and experience when using our Website. Specifically, Data may be used
by us for the following reasons:
a.internal record keeping;
b.improvement of our products / services;
c.transmission by email of promotional materials that may be of interest to you;
d.Create your user profile on the Alpha Exchange network;
in each case, in accordance with this privacy policy.
Third party websites and services
10.Alpha Exchange Ltd may, from time to time, employ the services of other parties for dealing with
certain processes necessary for the operation of the Website. The providers of such services have
access to certain personal Data provided by Users of this Website.
11.Any Data used by such parties is used only to the extent required by them to perform the services
that we request. Any use for other purposes is strictly prohibited. Furthermore, any Data that is
processed by third parties will be processed within the terms of this privacy policy and in
accordance with the Data Protection Act 1998.
Links to other websites
12.This Website may, from time to time, provide links to other websites. We have no control over
such websites and are not responsible for the content of these websites. This privacy policy does
not extend to your use of such websites. You are advised to read the privacy policy or statement of
other websites prior to using them.
Changes of business ownership and control
13.Alpha Exchange Ltd may, from time to time, expand or reduce our business and this may involve
the sale and/or the transfer of control of all or part of Alpha Exchange Ltd. Data provided by Users
will, where it is relevant to any part of our business so transferred, be transferred along with that
part and the new owner or newly controlling party will, under the terms of this privacy policy, be
permitted to use the Data for the purposes for which it was originally supplied to us.
14.We may also disclose Data to a prospective purchaser of our business or any part of it.
15.In the above instances, we will take steps with the aim of ensuring your privacy is protected.
Controlling use of your Data
16.The use of your data may include the following:
17.use of Data for direct marketing purposes; and
18.sharing Data with third parties.
Functionality of the Website
19.To use all features and functions available on the Website, you may be required to submit certain
20.You may restrict your internet browser's use of Cookies. For more information see the clause
below (Cookies).
21.Data security is of great importance to Alpha Exchange Ltd and to protect your Data we have put
in place suitable physical, electronic and managerial procedures to safeguard and secure Data
collected via this Website.
22.If password access is required for certain parts of the Website, you are responsible for keeping this
password confidential.
23.We endeavour to do our best to protect your personal Data. However, transmission of information
over the internet is not entirely secure and is done at your own risk. We cannot ensure the security
of your Data transmitted to the Website.
24.This Website may place and access certain Cookies on your computer. Alpha Exchange Ltd uses
Cookies to improve your experience of using the Website and to improve our range of products
and services. Alpha Exchange Ltd has carefully chosen these Cookies and has taken steps to ensure
that your privacy is protected and respected at all times.
25.All Cookies used by this Website are used in accordance with current UK and EU Cookie Law.
26.Before the Website places Cookies on your computer, you will be presented with a message bar
requesting your consent to set those Cookies. By giving your consent to the placing of Cookies,
you are enabling Alpha Exchange Ltd to provide a better experience and service to you. You may,
if you wish, deny consent to the placing of Cookies; however certain features of the Website may
not function fully or as intended.
27.This Website may place the following Cookies:
28.Type of CookiePurposeStrictly necessary cookiesThese are cookies that are required for the
operation of our website. They include, for example, cookies that enable you to log into secure
areas of our website, use a shopping cart or make use of e-billing services.Analytical/performance
cookiesThey allow us to recognise and count the number of visitors and to see how visitors move
around our website when they are using it. This helps us to improve the way our website works,
for example, by ensuring that users are finding what they are looking for easily.
29.You can choose to enable or disable Cookies in your internet browser. By default, most internet
browsers accept Cookies but this can be changed. For further details, please consult the help menu
in your internet browser.
30.You can choose to delete Cookies at any time; however you may lose any information that enables
you to access the Website more quickly and efficiently including, but not limited to,
personalisation settings.
31.It is recommended that you ensure that your internet browser is up-to-date and that you consult the
help and guidance provided by the developer of your internet browser if you are unsure about
adjusting your privacy settings.
Transfers outside the European Economic Area
32.Data which we collect from you may be stored and processed in and transferred to countries
outside of the European Economic Area (EEA). For example, this could occur if our servers are
located in a country outside the EEA or one of our service providers is situated in a country outside
the EEA. We also share information with our group companies, some of which are located outside
the EEA. These countries may not have data protection laws equivalent to those in force in the
33.If we transfer Data outside the EEA in this way, we will take steps with the aim of ensuring that
your privacy rights continue to be protected as outlined in this privacy policy. You expressly agree
to such transfers of Data.
34.You may not transfer any of your rights under this privacy policy to any other person. We may
transfer our rights under this privacy policy where we reasonably believe your rights will not be
35.If any court or competent authority finds that any provision of this privacy policy (or part of any
provision) is invalid, illegal or unenforceable, that provision or part-provision will, to the extent
required, be deemed to be deleted, and the validity and enforceability of the other provisions of
this privacy policy will not be affected.
36.Unless otherwise agreed, no delay, act or omission by a party in exercising any right or remedy
will be deemed a waiver of that, or any other, right or remedy.
37.This privacy policy is governed by and interpreted according to English law. All disputes arising
under this privacy policy are subject to the exclusive jurisdiction of the English courts.
Changes to this privacy policy
38.Alpha Exchange Ltd reserves the right to change this privacy policy as we may deem necessary
from time to time or as may be required by law. Any changes will be immediately posted on the
Website and you are deemed to have accepted the terms of the privacy policy on your first use of
the Website following the alterations.
You may contact Alpha Exchange Ltd by email at support@alpha-exchange.com.
09 June 2016